August 05, 2024Temperatures in the Middle East are rising, simultaneously causing an increase in the Middle East air conditioning market. Despite consuming high levels of energy, the use of air-cooling units is essential in this region. But, with up to 30% of air lost while moving through duct systems, it’s time to address the issue of leaky ductwork.
March 22, 2024Sticking with branded products on site, contractors can eliminate the quality, integrity, safety and legal implications associated with fake, unbranded and inferior products.
March 18, 2024When installing cables in conduit, lube is a vital part of any contractor’s toolkit, but the specific conditions of the installation and site environment mean the selection of an appropriate lubricant with the correct properties is key. Brett Smyth, General Manager of IDEAL Electrical EMEA and APAC, explains what to look for when selecting a lubricant.
August 18, 2023Home to some of the smartest and most sustainable buildings in the world, the Middle East is well-equipped to deliver efficient and responsive buildings that enhance the user experience.
August 04, 2023When installing cables in conduit, lube is a vital part of any contactor’s toolkit, but the specific conditions of the installation and site environment mean the selection of an appropriate lubricant with the correct properties is key. Brett Smyth, General Manager of IDEAL® Electrical EMEA and APAC, explains what to look for when selecting a lubricant.
April 14, 2023IDEAL Industries has recently returned from the Middle East Energy 2023 exhibition, held at Dubai World Trade Centre from 7-9 March, where the company’s versatile connectors and installation supplies were on show.
IDEAL INDUSTRIES STEPS UP SUPPORT FOR ELECTRICAL TALENT WITH SPARKS LEARNER OF THE YEAR SPONSORSHIP
January 05, 2022IDEAL Industries, the global leader in electrical tools and accessories, is continuing its commitment to nurturing new talent in the UK electrical sector by sponsoring the SPARKS Learner of the Year contest.
October 15, 2021Brett Smyth, general manager EMEA of Ideal Industries, discusses the company's tool bag range and why it's so important to choose the correct transport and storage option.
October 01, 2021Brett Smyth, general manager EMEA of Ideal Industries, discusses the benefits of the company’s new Gen II Lever Wire Connectors for faster, easier & safer wire terminations.
September 01, 2021Ideal Industries, the specialist in electrical tools, accessories and consumables, is embracing technology to continue keeping staff safe as lockdown restrictions ease with the Orbi-Trace social distancing system.
IS POOR QUALITY TEST EQUIPMENT COMPROMISING SAFETY
August 19, 2021Electrical contractors are under constant pressure to complete projects quickly, but safety should never be sacrificed for speed, and ensuring that test and measurement protocols are followed diligently using the correct instruments not only delivers more quality and consistency, but also ensures high safety standards.
WHY ARE THERE SO FEW WOMEN IN ELECTRICAL CONTRACTING
August 02, 2021Brett Smyth, general manager of Ideal Industries EMEA, the specialist in tools and accessories for the electrical installation sector, asks why there are still so few female electricians and what can be done to attract more women into the sector. He also interviews Amy Barratt-Singh, an electrician the company is sponsoring, who has established a successful career after retraining as an electrician just four years ago.
80% OF STUDENTS SURVEYED REVEAL IDEAL INDUSTRIES CONNECTORS ARE FASTER AND EASIER TO INSTALL
July 14, 2021A survey reveals 80% of students find the company’s In-Sure cable connectors faster and easier to install than conventional terminal strips.
IDEAL INDUSTRIES BUILDS ITS WHOLESALER NETWORK WITH AIEW DEAL
June 15, 2021Ideal Industries, the global leader in electrical accessories, tools and equipment, has extended its wholesaler network thanks to a new deal with independent buying group, Associated Independent Electrical Wholesalers (AIEW).
TRAINING AND SUPPLIER PARTNERSHIPS SUPPORT PRODUCT LOYALTY AND INNOVATION
June 01, 2021For Ideal Industries, the knowledge partnership programme with training providers forms part of a deeper commitment to the sector and the company’s business development strategy.
SAVING PENNIES ON CONNECTORS COULD COME AT A HIGH PRICE FOR INSTALLERS
February 01, 2021Brett Smyth, General Manager EMEA of Ideal Industries, the global leader in electrical accessories, tools and equipment, discusses the quality, integrity and safety implications of choosing counterfeit connectors for electrical terminations.
December 01, 2020Mike Cullom, Area Manager, UK North from Ideal Industries, discusses the benefits of knowledge sharing with the further education sector.
Consistent data terminations to enable proptech benefits
November 12, 2020Brett Smyth, general manager of Ideal Industries EMEA, discusses the need for consistent and compliant data network terminations in smart buildings, and how they can be achieved
November 01, 2020Dave Tyler, Sales Manager (UK South) at Ideal Industries, the global leader in electrical accessories, tools and equipment, discusses the value of using social media to understand customers and engage with them effectively.
KNOWLEDGE SHARING BRINGS COMMERCIAL AND EDUCATIONAL BENEFITS
October 19, 2020The importance of trainees in the electrical sector who are ‘site ready’ and have had their training aligned to the needs of the employers.
Ideal Industries on selecting correct lube for installation
October 04, 2020Brett Smyth, general manager of Ideal Industries EMEA discusses the importance of selecting the correct lube for conduit installations in the hot, dry climate typical of Middle East construction projects
October 01, 2020Brett Smyth, General Manager of Ideal Industries EMEA, a global leader in electrical accessories, tools and equipment, discusses the need for consistent and compliant data network terminations in smart buildings, and how they can be achieved.
Benefits of switching from terminal strips to lever or push-in connectors
October 01, 2020Dave Tyler, Sales Manager UK South, from global electrical manufacturer, Ideal Industries, discusses the benefits of switching from terminal strips to lever or push-in connectors when installing electrical distribution networks in an industrial environment.
IT’S TIME TO MAKE SMARTER BUILDINGS EASIER TO INSTALL-PEW-Sept
September 15, 2020Brett Smyth, General Manager of Ideal Industries EMEA, a global leader in electrical accessories, tools and equipment, discusses the need to signpost installers to products that make data installations faster and easier.
Growth plans into the GCC through distribution networks
September 12, 2020Brett Smyth, general manager of Ideal Industries for the EMEA, discusses the firm's growth plans into the GCC through its distribution networks by identifying trends and innovation
Safe isolation kits save lives and build customer relationships
September 01, 2020Brett Smyth, General Manager of Ideal Industries EMEA, discusses the essential role safe isolation kits can play in electricians’ safety on site and the opportunity for electrical wholesalers to generate sales by offering this simple safety product.
How to achieve consistent data terminations for smart buildings
July 12, 2020Brett Smyth, General Manager of Ideal Industries EMEA, a global leader in electrical accessories, tools and equipment, discusses the need for consistent and compliant data network terminations in smart buildings, and how they can be achieved.
July 01, 2020Brett Smyth, General Manager of Ideal Industries EMEA, the global leader in electrical accessories, tools and equipment, discusses the importance of selecting the correct lube for conduit installations
New IDEAL In-Sure® Box for fast, safe and maintenance-free enclosure installation
February 12, 2019To make the installation of electrical conductor enclosures safe, fast, and simple without the need for any tools, IDEAL is launching the new In-Sure Box. The innovative enclosure is also designed to meet the maintenance-free accessory standard.
